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Beechwood Sales & Service
5350 South Emmer Drive
New Berlin, WI 53151

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© L. Knife & Son, LLC.. All Rights Reserved.

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New Products Every Week!

Cutwater Lime Margarita

Spirits

Michelob ULTRA

Kona Brewing Big Wave

Craft Beer

Athletic Brewing Run Wild IPA

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Stone Delicious Mixed Pack

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Reminiscing about opening night of The Traveling B Reminiscing about opening night of The Traveling Beer Garden—perfect weather, great company, and ice-cold pints! 

Here's to many more summer evenings in the Milwaukee County Parks sipping on our favorite beers! 🍻 

Cheers!
Longer days, lake breezes, backyard hangs—it’s Longer days, lake breezes, backyard hangs—it’s all right around the corner, and Saugatuck Brewing Company has just the thing to bring along. Their new IPA Variety Pack is packed with four distinct IPAs, crafted for laid-back moments and great company.

🐢 Backyard IPA: A bright Lake Michigan Session with fruity notes and a touch of local honey.
🦆 Hazy Duck IPA: A smooth Hazy IPA with tangerine notes. Bottoms up, Hazy Duck!
🤠 Rainbow Rodeo IPA: A classic Midwest IPA with tropical fruit and piney notes.
🍈 Melon Ball IPA: A double Juicy IPA bursting with melon and citrus notes.
Cheers to Craft Beer Week! We’re raising a glass Cheers to Craft Beer Week!
We’re raising a glass to our craft breweries and the exciting events they’re hosting all week long. Don’t miss your chance to sip, sample, and celebrate!

Here’s what’s on tap:
• Founders Tap Takeover at Sconni’s Alehouse – Monday, May 12 | 4–6 PM
• Sprecher Traveling Beer Garden at Wilson Park – Kicks off Wednesday, May 14
• 3 Sheeps Tap Takeover at Sir James – Thursday, May 15 | 5–7 PM
• Lake Loop Bar Crawl with Founders, Downeast, Surly, Third Space, Hinterland & 3 Sheeps – Saturday, May 17 | 11 AM Start
• Third Space Event at New Fashioned – Saturday, May 17 | 5–7 PM

Come out and raise a pint—let’s make this Craft Beer Week one to remember!
Cheers to the Class of 2025! You made it through Cheers to the Class of 2025! 

You made it through the all-nighters, group projects, and finals. 
Now it’s time to raise a glass and celebrate properly (21+ only, of course). You’ve earned this round!
It’s Cinco de Mayo — the perfect time to raise It’s Cinco de Mayo — the perfect time to raise a glass and celebrate. Cheers!
WISCONSIN—THIS ONE’S FOR YOU. @tooturnttony j WISCONSIN—THIS ONE’S FOR YOU.

@tooturnttony just signed a custom @drinknoca Bumpboxx…and we’re giving it to ONE lucky fan…

HOW TO ENTER:

1️⃣ Like this post on Instagram 
2️⃣ Follow @BeechwoodSales + @drinkNOCA
3️⃣ Tag your friends in the comments (each tag = 1 extra entry)

📲BONUS: Share to your story, tag us, and use #NOCAFanFavorite for a bonus entry!

Giveaway runs all of May—winner posted on our story early June.

Must be 21+  and living IN Wisconsin, good luck!
Cinco de Mayo is just around the corner, and we’ Cinco de Mayo is just around the corner, and we’re getting ready with some of our favorite tequilas! 

Check out these fun, festive drinks crafted with perfect picks from Beechwood’s portfolio — perfect for toasting the holiday in style!
Why wouldn’t we want to drink what Leroy Butler Why wouldn’t we want to drink what Leroy Butler is drinking? 

Introducing the new commemorative Leroy Butler can of 3 Sheeps’ Wisconsinitis — a bold Wisconsin Cream Ale that’s as legendary as the man himself. 

Cheers to greatness!
Had a great time hosting all of our beverage partn Had a great time hosting all of our beverage partners & retailers at this year’s Milwaukee Trade Show! 

It's always a pleasure connecting with you and showcasing the incredible innovations from our partners over the past year. 

Can't wait for the next one!

#MilwaukeeTradeShow #MKE #TradeShow #Beverage #Partners #Retailers
Opening Day in Milwaukee was a hit, and we’re ex Opening Day in Milwaukee was a hit, and we’re excited to kick off the season with the new partners! 

Here’s to enjoying Surfside and Liquid Death all season long!

#Surfside #LiquidDeath #DeathToPlastic #MLBSponsor
It’s time to look through the lens of our first It’s time to look through the lens of our first quarter of 2025! 

A huge THANK YOU to everyone who’s been supporting us and our brands. 

We can't wait to see what the rest of the year has in store!
Reflecting on the good times and great company as Reflecting on the good times and great company as we sipped on Guinness and celebrated St. Patrick’s Day.

Huge thanks to everyone who made it unforgettable! ☘️
Had an amazing time at the Shamrock Shuffle sippin Had an amazing time at the Shamrock Shuffle sipping on Guinness & NÜTRL! 

Can’t wait to see what the rest of the month brings! 🍀 

#GoodTimes #ShamrockShuffle #Guinness #NÜTRL
It’s game day for MU! Celebrate with a cold on It’s game day for MU! 

Celebrate with a cold one from Third Space Brewing – Marquette Golden Ale! 

Check out these stunning shots of this golden, drinkable brew. 

Stay tuned to find out more spots where you can grab a pint of this fan favorite! 

#GameDay #MarquetteGoldenAle #ThirdSpaceBrewing #GoMU
It’s shuffle time!! The Shamrock Shuffle 2025 is It’s shuffle time!! The Shamrock Shuffle 2025 is here, presented by Guinness.

 Let’s shuffle back in time and relive some of our favorite moments from past events. 

Stay tuned for this year's photo dump! ☘️

#ShamrockShuffle #Guinness #ShuffleTime
Hey Milwaukee! We've loved seeing you out at our B Hey Milwaukee! We've loved seeing you out at our Bud Light Mini Hoops series! 
But guess what? There's still more fun to come! 

Check out the schedule below for the remaining days to play. 

DJ’s Goalpost - Friday, February 28th 6pm 
Brat Stop Kenosha - Saturday, March 1st 5pm
Champps Brookfield - Wednesday, March 5th 5:30pm 
Maxwells - Friday, March 7th 6pm 
Stenys Walkers Point - Thursday, March 13th 3:30pm 
Up Down - Thursday, March 13th 6pm 
Brothers - Saturday, March 15th 4pm 
Who’s on Third - Saturday, March 15th 6pm 
J&B’s - Sunday, March 16th 2pm 
Kelly’s Bleachers on Bluemound - Sunday, March 16th 3:30pm 
Dugout 54 -Sunday, March 16th 5pm 
Potawatomi - Thursday, March 20th 3pm 

Let's see you shoot your shot! Best of luck! 
#BudLightMiniHoops
Who's ready for Guinness all month long? We sure a Who's ready for Guinness all month long? We sure are! 

There's nothing like enjoying a cold pint of Guinness, and we want to know — where’s your favorite spot to drink one? Whether it’s a cozy pub, your backyard, or somewhere new, drop your go-to spot below! 

Let’s raise a glass to good times all month long.

#GuinnessAllMonth #Cheers
Bud Light Mini Hoops Mania is in full swing! Our Bud Light Mini Hoops Mania is in full swing! 
Our first two events were a total hit, and we’re just getting started. 

Check out the remaining tournament dates and get ready to shoot your shot! 

Club Paragon - Monday, February 17th 7pm 
Pete’s Pub on Brady - Wednesday, February 19th 5pm 
Nomad SportsClub - Friday, February 21st 7pm 
New Berlin Ale House - Saturday, February 22nd 4pm 
Romines - Saturday, February 22nd 7:30pm 
Kelly’s Bleachers Wind Lake - Thursday, February 27th 6:30pm 
DJ’s Goalpost - Friday, February 28th 6pm 
Brat Stop Kenosha - Saturday, March 1st 5pm
Champps Brookfield - Wednesday, March 5th 5:30pm 
Maxwells - Friday, March 7th 6pm 
Stenys Walkers Point - Thursday, March 13th 3:30pm 
Up Down - Thursday, March 13th 6pm 
Brothers - Saturday, March 15th 4pm 
Who’s on Third - Saturday, March 15th 6pm 
J&B’s - Sunday, March 16th 2pm 
Kelly’s Bleachers on Bluemound - Sunday, March 16th 3:30pm 
Dugout 54 -Sunday, March 16th 5pm 
Potawatomi - Thursday, March 20th 3pm 

FINAL TOURNAMENT: Potawatomi - March 20th 5pm 

Who will take home the highest score at each bar? We can’t wait to see you all this next month!
Big thanks to everyone who joined in on the Bud Li Big thanks to everyone who joined in on the Bud Light NFL Draft Sweepstakes this season! 

The party was a blast, and our lucky winners were thrilled with their Bud Light prizes. 

Can’t wait for the draft and to kick off next season! Cheers to more fun ahead!
Officially One month until St. Patrick's Day! Ge Officially One month until St. Patrick's Day! 

Get ready for plenty of Guinness, green beer, and endless festivities. 

We can’t wait to see you all out there enjoying the March celebrations!
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