Building Your Business Together

The Experience To Make Your Business Ideas Your Business Realities

Focused Business Management

Our Brand Managers build successful partnerships by working with you on a customized foundation, including annual planning, inventory management, promotional programs, and market outreach.

Targeted Marketing

Our marketing professionals are experienced promotors of suppliers, retailers, and local trends. Their job is to enhance individual brand awareness in a crowded space, and they’re good at it.

Expert Sales Force

Our sales people are cross-trained in all facets of beverage distribution, including industry-specific trainings, industry-leading curriculums, and the all-important real world lessons from the trade. With over a century of experience, our sales teams deliver exceptional results.

Over 125 Years In Business, And Counting

Beechwood Sales & Service is a proud division of Sheehan family Companies, a network of 16 beverage distributors across 11 states with a legacy of excellence in customer service and market expertise since 1898.

Cortelli Sisters on Budweiser horse drawn carriage

Our Values

Our network of distributors still holds close the same values our first company, L. Knife & Son, Inc., was founded on in 1898.

Our legacy is proof of our high standards, our adaptability, and our successes. We take pride in investing in the communities where we work, valuing our people, and actively working to be a more conscious and sustainable business.

We’ve Got Excellent Taste

We’re proud to work for suppliers who are innovating, engaging, and crazy about quality.

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Where We Work

Beechwood Sales & Service distributes across the entire state of Wisconsin. Over 250 team members service retailers from our New Berlin, Menomonie, and Wausau warehouses.

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Beechwood territory map with AB vs non AB territory
Brewing History

Wisconsin has a long heritage regarding beer production, heritage and culture. Where many brewing legacies began!

Uniquely Diverse

Wisconsin boasts a broad consumer demographic and diverse markets. From bustling cities, to college campuses, to rural communities and more.

Milwaukee & Madison

Wisconsin is home to two of the largest cities in the country. A combined population of over 860,000 consumers in just the top two cities!

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suppliers using tablets

Access Our Supplier Portal

Manage new items, access market level data, and more.